Jaguar Land Rover Automotive PLC, also known as JLR, is a renowned British multinational automobile manufacturer headquartered in Whitley, Coventry, United Kingdom. Specializing in luxury vehicles and SUVs, Jaguar Land Rover’s core focus is the design, development, manufacture, and sale of vehicles under the iconic Jaguar and Land Rover brands. Both brands have rich histories, with Jaguar dating back to the 1930s and Land Rover to the 1940s. The two brands merged in 1968, later becoming subsidiaries of BMW and Ford. In 2008, Jaguar Land Rover was acquired by Tata Motors, solidifying its position as a key player in the global automotive market.